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Long’s Jewelers Blog

[Baselworld 2016] Top 3 Ladies & Men's Watches You'll Want To See

Every year, top watchmakers from around the world meet up in Switzerland to introduce their latest and greatest products for the year at Baselworld. Baselword is an exciting time for watch enthusiasts to get an idea of what types of styles and pieces they can expect to see this year.

With the release of hundreds of watches at Baselworld 2016 last week, we have selected three must-have, stand out watches that wowed us all at this event!

For ladies and men, these iconic pieces from designers Rolex, TAG Heuer, and Raymond Weil are timeless and exhibit class, style, and elegance. Take a look at some of our favorite pieces from Baselworld 2016: 

1) Oyster Perpetual Air-King by Rolex

Air-King by Rolex

Part of the Oyster Perpetual collection, Rolex's new Air-King is this year's must-have men's watch. A 40mm timepiece made in 904L steel with an oyster clasp, the new Air-King has it all. Modeled and inspired by the world of aviation, this timepiece incorporates new features with older and iconic Rolex style for a unique balance.

The words "Air-King" are displayed on the dial in the same text that was used in a 1950's Rolex model. This watch is certified by Rolex's own Superlative Chronometer that was established in 2015 to ensure perfection and precision. This self-winding watch is fully equipped with a power reserve of 48 hours. Not only is it waterproof and scratch resistant, but it is also resistant to disturbances caused by magnetic fields. This feature pays tribute and is designed specifically to reflect those of past pilot's watches. 

2) Aquaracer Lady 300M Quartz Full Ceramic by TAG Heuer

Aquaracer Lady 300M Quartz Full Ceramic by TAG Heuer Aquaracer Lady 300M Quartz Full Ceramic by TAG Heuer

Introducing the newest addition to the Aquaracer collection that was established in 2013 by TAG Heuer, this ladies watch made solely from ceramic is the sporty, sleek, and refined watch you've been seeking.

Available in solid white or solid black, this watch is waterproof, scratch resistant, and has an extremely light airy feel because of the ceramic design. No need to worry about oxidation, ceramic is an extremely durable material that is hypoallergenic and can withstand wear and tear. Slightly larger than other Aquaracers, the 35 mm dial makes a larger appearance on the wrist for an athletic look. Ladies, you won't want to miss out on this elegantly crafted Aquaracer that can be your new everyday watch. 

3) Maestro Beatles Limited Edition by Raymond Weil

Maestro by Raymond Weil

A limited edition watch celebrating the iconic band The Beatles, swiss watchmaker Raymond Weil has crafted a handsome, sleek and dedicated timepiece. With a specific 39.5mm dial, this steel watch has a luxurious silver dial marked with 13 of The Beatles album titles to honor their career.

This self winding watch displays The Beatles logo on not only the dial, but also the caseback. Perfectly crafted with durable features, this watch holds greater significance because of the passion and joy that is behind the celebratory meaning of this limited edition piece. With only 3,000 watches released, you can be one to pay tribute to the forever famous band The Beatles. 

Want to learn more about these amazing watches? Call and speak with a Long's watch expert to get more information!